by Patrina Pellett, PhD | Aug 23, 2024 | Medical Affairs Strategy Hacks, Communication
" Read More 5 Min Read Watch on YouTube Why Course Correction is a Must for Stakeholder Engagement Strategy Views expressed in this article are personal. Imagine you’re the captain of a ship. The sea is vast, the weather unpredictable, and the...
by Patrina Pellett, PhD | Aug 14, 2024 | Productivity, MSLs
" Read More 5 Min Read Watch on YouTube MSLs: Turn Fire Drills into Impact Raise your hand if a Medical Affairs fire drill has ever thrown your entire week off course. As an MSL (and anyone really), these sudden, urgent requests from leadership can be stressful and...
by Patrina Pellett, PhD | Aug 7, 2024 | Medical Affairs Strategy Hacks
" Read More 5 Min Read Watch on YouTube 5 Powerful Tips to Spark Creative Thinking in Medical Affairs Many Medical Affairs folks feel like they are spinning their wheels and doing the same thing over and over: Attending the same conferences Engaging with the same...
by Patrina Pellett, PhD | Aug 1, 2024 | Insights, MSLs
" Read More 5 Min Read Watch on YouTube The Critical Pre-Meeting Planning Step MSLs Can’t Afford to Miss MSL’s (work) lives revolve around KOL meetings and getting insights. Uncovering KOL’s perceptions and motivations is way harder than it sounds....
by Patrina Pellett, PhD | Jul 26, 2024 | Insights
" Read More 5 Min Read Watch on YouTube Pre-Insights: MSL’s Secret Sauce to Decision-Grade Insights “Dr. is excited about the phase 3 data.” When I build custom insights trainings for MSL teams, I read through lists of insights captured by MSLs....