by Patrina Pellett, PhD | Oct 11, 2026 | Insights
Read More 5 Min Read Watch on YouTube Updated 2026-10-11 by Patrina Pellett, PhD The short answer: most MSL insights never reach leadership because they aren’t tied to the medical strategy, they get lost between the field and headquarters (HQ), and they arrive...
by Patrina Pellett, PhD | Oct 19, 2025 | Insights, MSLs
23 Powerful Questions Every MSL Should Ask to Gather Better Insights Great MSLs don’t just collect data. They ask better questions that uncover the why behind an HCP’s decisions. And have mastered the art of asking questions in a way that doesn’t feel annoying,...
by Patrina Pellett, PhD | Jul 25, 2025 | MSLs, Insights
" Read More 5 Min Read The One ChatGPT Task Every MSL Should Set Up I’ll admit it when ChatGPT launched the new Tasks feature months ago, I was really excited. But I completely ignored it. Which is hilarious because I’m the person always talking about time management....
by Patrina Pellett, PhD | Jul 4, 2025 | Insights, MSLs
" Read More 5 Min Read MSL Insights Done Right: What Excellence Looks Like This is the most beautiful MSL insights story I have ever heard. When she stepped into her Senior Director role 3 years ago, her organization had never even done an insights report. No process....
by Patrina Pellett, PhD | Jun 13, 2025 | MSLs, Insights, Relationship Building
" Read More 5 Min Read The Vocal Habits That Are Holding MSLs Back Here’s what I keep seeing and I can’t unsee it. In every MSL training session I run, whether it’s a virtual cohort or a live in-person workshop, I notice the same thing: MSLs who are smart,...
by Patrina Pellett, PhD | May 19, 2025 | Communication, Insights
" Read More 10 Min Read 3-Step AI Framework to Make Data Matter How Medical Affairs can use AI to extract meaning, prioritize action, and show impact We are surrounded by data: CRM entries. MSL insights. Med Info inquiries. Congress booth scans. Publications. Social...
