Medical Affairs Value Blog
Welcome! You will find tools, resources, tips, and tricks to help demonstrate the value of Medical Affairs.

MSL Insights Done Right: What Excellence Looks Like
5 Min ReadMSL Insights Done Right: What Excellence Looks LikeThis is the most beautiful MSL insights story I have ever heard. When she stepped into her Senior Director role 3 years ago, her organization had never even done an insights report. No process. No system. No...

The Vocal Habits That Are Holding MSLs Back
5 Min ReadThe Vocal Habits That Are Holding MSLs BackHere’s what I keep seeing and I can’t unsee it. In every MSL training session I run, whether it’s a virtual cohort or a live in-person workshop, I notice the same thing: MSLs who are smart, experienced, and deeply...

Behind the Scenes: Designing MSL Training With AI Tools
5 Min ReadBehind the Scenes: Designing MSL Training with AI ToolsLast week, Anthropic announced Opus 4, their newest, fanciest, most awesome AI model so far, and suddenly, my to-do list didn’t stand a chance. You know that feeling? When something new and exciting...

3-Step AI Framework to Make Data Matter
10 Min Read3-Step AI Framework to Make Data MatterHow Medical Affairs can use AI to extract meaning, prioritize action, and show impact We are surrounded by data: CRM entries. MSL insights. Med Info inquiries. Congress booth scans. Publications. Social media. Internal...

Inside Fierce Pharma Engage: Cross-Functional Buzz, Bold Ideas, and One Missing Conversation
10 Min ReadInside Fierce Pharma Engage: Cross-Functional Buzz, Bold Ideas, and One Missing ConversationIt started with the lanyards. This year, Fierce Pharma brought something new to the table. One big, cross-functional event: Fierce Pharma Engage. Instead of...

NotebookLM for MSLs: 3 Surprising Ways MSLs Are Using it in 2025
25 Min ReadNotebookLM for MSLs: Save Time & Prep Smarter for KOL MeetingsIf there’s one thing MSLs know, it’s that preparation is everything. But life doesn’t always go as planned. Meetings sneak up on you, your schedule fills with last-minute requests, and...

3 AI Game-Changers Medical Affairs Can’t Afford to Ignore this Month
10 Min Read3 AI Game-Changers Medical Affairs Can't Afford to Ignore this MonthAI is becoming like that one smell in your house you've stopped noticing. The smell isn't bad. It's always there. So eventually, your brain tunes it out. That’s what AI feels like right...

MAPS 2025: More Content, More Chaos, and a Shift That Matters
10 Min ReadMAPS 2025: More Content, More Chaos, and a Shift That MattersMAPS 2025 wasn’t just busy. It was different this year.Same buzzwords, patient centricity, insights, impact, but this time, they landed. I attended 12 sessions at MAPS 2025: → A keynote → A...

I Made Copilot Plan My Conference (After Some Struggles)
10 Min ReadI Made Copilot Plan My Conference (After Some Serious Struggles)Large conferences are awesome and exhausting. Before you even step into the venue, you’re already drowning in: Overlapping sessions: which ones actually matter? Networking chaos: who should you...

I Let AI Plan My Conference—Here’s What Happened
10 Min ReadI Let AI Plan My Conference—Here’s What HappenedTime management is the top skill Medical Affairs needs to develop (even more important than AI skills!). It's something that I struggled with for years and felt 1000x better when I cracked the code on this. So...
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