by Patrina Pellett, PhD | May 19, 2025 | Communication, Insights
" Read More 10 Min Read 3-Step AI Framework to Make Data Matter How Medical Affairs can use AI to extract meaning, prioritize action, and show impact We are surrounded by data: CRM entries. MSL insights. Med Info inquiries. Congress booth scans. Publications. Social...
by Patrina Pellett, PhD | May 3, 2025 | Communication, Omnichannel
" Read More 10 Min Read E Watch Now Inside Fierce Pharma Engage: Cross-Functional Buzz, Bold Ideas, and One Missing Conversation It started with the lanyards. This year, Fierce Pharma brought something new to the table. One big, cross-functional event: Fierce Pharma...
by Patrina Pellett, PhD | Apr 22, 2025 | MSLs, Insights
" Read More 25 Min Read Watch on YouTube NotebookLM for MSLs: Save Time & Prep Smarter for KOL Meetings If there’s one thing MSLs know, it’s that preparation is everything. But life doesn’t always go as planned. Meetings sneak up on you, your schedule fills with...
by Patrina Pellett, PhD | Apr 7, 2025 | Productivity, MSLs
" Read More 10 Min Read Watch on YouTube 3 AI Game-Changers Medical Affairs Can’t Afford to Ignore this Month AI is becoming like that one smell in your house you’ve stopped noticing. The smell isn’t bad. It’s always there. So eventually,...
by Patrina Pellett, PhD | Mar 28, 2025 | Relationship Building, Insights, MSLs
" Read More 10 Min Read E Watch Now MAPS 2025: More Content, More Chaos, and a Shift That Matters MAPS 2025 wasn’t just busy. It was different this year.Same buzzwords, patient centricity, insights, impact, but this time, they landed. I attended 12 sessions at MAPS...