Medical Affairs Value Blog
Welcome! You will find tools, resources, tips, and tricks to help demonstrate the value of Medical Affairs.
Use AI to Put Scientific Literature into Context
Use AI to Put Scientific Literature into ContextThere is a lot of talk and confusion around what artificial intelligence (AI) can do for Medical Affairs teams. Thoughts about AI range from it will take our jobs to I don't trust it to what does AI stand for. To help...
Build Better Relationships by Avoiding the Curse of Knowledge
The Curse of Knowledge & How to Build Better RelationshipsThe curse of knowledge is forgetting that other people don't know what you know and can be a huge barrier to building better relationships. When sharing information, not recognizing that others come from...
Use Key Questions to Help MSLs Gather Better Insights
Use Key Questions to Help MSLs Gather Better InsightsIf I had a dollar for everytime I heard Medical Affairs leaders say they wish MSL insights were better, I would be a rich lady. Getting decision-grade insights is a challenge for many Medical Affairs teams. We need...
How to Use Data to Build Relationships with HCPs
Use Data to Build Relationships with HCPsA year ago, an MSL asked me a really good question. How do you turn all this data we have on HCPs into relationships? I have been thinking about it ever since. Here are 3 ways to start using data to build relationships with...
5 Highlights From Medical Affairs Omnichannel USA Virtual Conference
5 Highlights From The Medical Affairs Omnichannel USA Virtual Conference On January 31, 2023, around 100 Medical Affairs professionals logged into the Medical Affairs Omnichannel USA Virtual Conference: Achieving engagement & insights, whilst delivering...
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