by Patrina Pellett, PhD | Aug 14, 2024 | Productivity, MSLs
" Read More 5 Min Read Watch on YouTube MSLs: Turn Fire Drills into Impact Raise your hand if a Medical Affairs fire drill has ever thrown your entire week off course. As an MSL (and anyone really), these sudden, urgent requests from leadership can be stressful and...
by Patrina Pellett, PhD | Aug 1, 2024 | Insights, MSLs
" Read More 5 Min Read Watch on YouTube The Critical Pre-Meeting Planning Step MSLs Can’t Afford to Miss MSL’s (work) lives revolve around KOL meetings and getting insights. Uncovering KOL’s perceptions and motivations is way harder than it sounds....
by Patrina Pellett, PhD | Jul 10, 2024 | Insights, MSLs
" Read More 5 Min Read Watch on YouTube Move Past Transactional KOL Meetings for Better MSL insights Picture this: You’ve just wrapped up a meeting with a KOL. You presented the latest data, got some limited feedback, and scheduled your next meeting. Or at least,...
by Patrina Pellett, PhD | May 28, 2024 | Productivity, MSLs
" Read More 5 Min Read Watch on YouTube How To Avoid Lumpy KOL Meetings Access to KOLs will only become more limited and engagement metrics will only go up, resulting in more pressure on MSLs. To excel in their role and meet metrics, many MSLs scramble to get...
by Patrina Pellett, PhD | Apr 16, 2024 | Communication, MSLs
" Read More 5 Min Read Watch on YouTube What Does it Mean When an MSL Data Dumps and Why it’s Bad “The MSLs are just data dumping.” Have you also noticed a lot of complaints about MSLs data dumping? But what does it actually mean and what’s...
by Patrina Pellett, PhD | Apr 11, 2024 | Communication, MSLs
" Read More 5 Min Read Watch on YouTube One MSL Outreach Mistake That Immediately Scares Off New KOLs MSLs are professional networkers. They are responsible for building and maintaining relationships with KOLs in their territory and if they are strategic with...
