by Patrina Pellett, PhD | Jul 10, 2024 | Insights, MSLs
" Read More 5 Min Read Watch on YouTube Move Past Transactional KOL Meetings for Better MSL insights Picture this: You’ve just wrapped up a meeting with a KOL. You presented the latest data, got some limited feedback, and scheduled your next meeting. Or at least,...
by Patrina Pellett, PhD | May 28, 2024 | Productivity, MSLs
" Read More 5 Min Read Watch on YouTube How To Avoid Lumpy KOL Meetings Access to KOLs will only become more limited and engagement metrics will only go up, resulting in more pressure on MSLs. To excel in their role and meet metrics, many MSLs scramble to get...
by Patrina Pellett, PhD | Apr 16, 2024 | Communication, MSLs
" Read More 5 Min Read Watch on YouTube What Does it Mean When an MSL Data Dumps and Why it’s Bad “The MSLs are just data dumping.” Have you also noticed a lot of complaints about MSLs data dumping? But what does it actually mean and what’s...
by Patrina Pellett, PhD | Apr 11, 2024 | Communication, MSLs
" Read More 5 Min Read Watch on YouTube One MSL Outreach Mistake That Immediately Scares Off New KOLs MSLs are professional networkers. They are responsible for building and maintaining relationships with KOLs in their territory and if they are strategic with...
by Patrina Pellett, PhD | Mar 28, 2024 | Productivity, MSLs
" Read More 5 Min Read Watch on YouTube How To Plan Your Month For Maximum Impact As An MSL How to plan your month for maximum impact as an MSL is not something that you learned in school. Most folks pick up on what they should be doing through trial and error but...
by Patrina Pellett, PhD | Mar 22, 2024 | Medical Affairs Strategy Hacks, Communication, MSLs
" Read More 5 Min Read Watch on YouTube If You Are An MSL You Are A Leader The MSL role is an individual contributor role. They don’t manage a team or have direct reports. Because of this and because they do not have a fancy title, many MSLs think that they...