by Patrina Pellett, PhD | Mar 21, 2023 | Medical Affairs Strategy Hacks, Insights
" Read More 5 Min Read Watch on YouTube Keep HCPs Informed About Insights Do your HCPs know why you are meeting with them and asking questions (gathering insights)? It’s likely that they have no clue why this info is valuable to Life Sciences companies or how...
by Patrina Pellett, PhD | Mar 19, 2023 | Insights, MSLs
" Read More 10 Min Read Watch on YouTube How Medical Affairs Can Gather Better Health Equity Insights By Patrina Pellett, PhD & Tracy Wilson, DNP, MSN-Ed., MBe (c), FNP C, RN Health disparities and social determinants of health (SDOH) significantly impact health...
by Patrina Pellett, PhD | Feb 13, 2023 | Medical Affairs Strategy Hacks, Insights, MSLs
" Read More Watch on YouTube Use Key Questions to Help MSLs Gather Better Insights If I had a dollar for everytime I heard Medical Affairs leaders say they wish MSL insights were better, I would be a rich lady. Getting decision-grade insights is a challenge for many...
by Patrina Pellett, PhD | Jan 30, 2023 | MSLs, Insights
23 Powerful Questions Every MSL Should Ask to Gather Better Insights A defining characteristic of a great MSL is the ability to ask great questions. They have mastered the art of asking questions in a way that doesn’t feel annoying and uncovers the why behind a...
