by Patrina Pellett, PhD | Nov 20, 2024 | Insights, MSLs
" Read More 5 Min Read Watch on YouTube Out of Time? 2 AI Approaches to Prepare for KOL Meetings Fast You have an important meeting with a top KOL in your territory. It completely snuck up on you. Your schedule has been packed with conferences, back-to-back...
by Patrina Pellett, PhD | Nov 13, 2024 | Insights, MSLs
" Read More 5 Min Read Watch on YouTube 4 Insider Secrets from a Hospitalist on KOL Access It’s not a myth: many KOLs don’t fully understand what MSLs do. Often, KOLs assume the MSL role is similar to that of a sales rep. While sales teams play a crucial part in the...
by Patrina Pellett, PhD | Nov 8, 2024 | Insights, MSLs
" Read More 25 Min Read Watch on YouTube The Definitive Guide to Turning MSL Insights into Impact If you’re in Medical Affairs and haven’t heard about MSL insights, you must be living under a rock! They’re the lifeblood of Medical Affairs: → Driving strategy →...
by Patrina Pellett, PhD | Oct 30, 2024 | Relationship Building, Insights, MSLs
" Read More 5 Min Read Watch on YouTube Stop Cold Emailing KOLs: 8 Warm Intro Tips for MSLs (You’ll Thank Us Later) Views expressed in this article are personal. KOL access is one of the biggest challenges MSLs face. Many MSLs send out cold emails hoping for a...
by Patrina Pellett, PhD | Oct 17, 2024 | Productivity, Insights
" Read More 5 Min Read Watch on YouTube The Future of MSL Work is Here, but 29% Don’t Know It Yet (Until Now) A recent LinkedIn poll I ran revealed that 29% of respondents didn’t know AI could help them in their day-to-day work (15% said never because they...
by Patrina Pellett, PhD | Sep 17, 2024 | Insights
" Read More 5 Min Read Watch on YouTube 3 Reasons MSL Insights Never See the Light of Day Everyone in Medical Affairs probably experienced the frustration of seeing MSL insights die quick painless deaths. MSLs spend countless hours building relationships,...